UBM and AWDC launch mobile app at Hong Kong June

UBM Asia, supported by AWDC, announced the launch of a mobile application for its Hong Kong Jewellery and Gem Fairs in June and September. The Mobile Buyer Guide is app that features regularly updated exhibitors and product directories, interactive floorplans, show schedules and other useful information for visitors, available for smartphone, tablet and pc.

“The Mobile Buyer Guide is a great tool to manage your sourcing trip. We got thousands of exhibitors at each show, so we need to support navigation onsite. But what’s really special is that you download the Mobile Buyer Guide only once and we keep providing updates regularly. Think of it as jewellery supplier directory that easily fits your pocket and that doesn’t outdate. During show periods it features supplier’s booth numbers. And between shows it is a very handy reference with thousands of contacts. A message function will let you know the latest news and show information”, explains Jerome Hainz, Manager eBusiness UBM Asia.

From June 20 to 23, at the June Hong Kong Jewellery and Gem Fair, Antwerp will be represented by no less than 90 individual exhibitors in the Antwerp Diamond Pavilion in hall 3FG. Nele Bouchier, Senior Manager PR & Communications at AWDC: “For many years already, the Antwerp Diamond Pavilions constitute the largest group pavilions at the Hong Kong Fairs, confirming Antwerp’s undisputed leadership in high quality, loose diamonds. Therefore, partnering with UBM to set up the Mobile Buyer Guide was a logical step. The Mobile Buyer Guide is an excellent tool to guide buyers more efficiently around the fair, and of course, to the largest and most exclusive selection of high quality diamonds at the Antwerp Diamond Pavilion.”

You can download the app here !